Performance optimization Practical
Thirty seconds before you upload a photo
What a camera or phone produces is far larger than a screen ever needs. Three quick adjustments before uploading make a visible difference to the first screen.
Technote
WordPress guides for Founders
For founders building alone or in a very small team: standing a site up on a minimal budget, earning customers from search, and running it without incidents.
80 articles· Founders
Security Practical
SSL is on, so why is there no padlock?
The certificate is fine, yet the address bar shows a warning. The cause is usually one leftover http:// inside the page — and there is a set order…
Performance optimization Intro
Check your own visitors, not the industry average
"Most traffic is mobile these days" is not an answer about your site. Your answer is already in your own analytics, ten minutes away.
Security Practical
How far a nearly-free backup really reaches
The question is not whether you have a backup but how many hours it takes to be back. A free setup goes a long way — as long…
SEO Practical
Registering with search engines and confirming your first index
A site the search engines do not know about might as well not exist. Registration takes thirty minutes, and there are specific screens to check afterwards.
Performance optimization Intro
What happens in the seconds before your page appears
Visitors do not remember load time in seconds; they remember an impression. What shapes it is not the wait but what they see during it.
Performance optimization Practical
What happens as your database quietly grows
A database grows far faster than your content does — and most of what accumulates is by-product, not the writing you actually did.
Development workflow Practical
The handover list: what you must receive before it is finished
A site being live is not the same as a site being handed over. Three bundles — files, accounts and documents — decide whether the next person can…
SEO Practical
Anatomy of a pricing page: exclusions at the same size
Hide the price and you become a "call us" service; list only inclusions and you inherit a scope dispute. One page structure removes both problems at once.
Security Practical
What actually belongs in a privacy policy
Copy someone else's policy and you end up declaring data you never collect. There are really only five questions to answer.
Development workflow Practical
A publishing rhythm you can keep
Slower but unbroken beats a burst of writing followed by two silent months. Rhythm does not come from willpower — it comes from stock and a routine.
Security Practical
A backup you have never restored is not a backup
Sites are lost with backups in place. Usually not because the backup was missing but because nobody ever checked the conditions for restoring it — an hour's work.