Technote

Winning Naver and Google together

What the differences between the two search engines actually change in practice — the work a Korean business has to do to be found in both.

8 articles

SEO Intro

Naver and Google: what is the same, what differs

Overstate the differences and you spend effort where it changes nothing. The fundamentals are one set; what genuinely differs is the tooling and how results are laid out.

Marketers 7 min read

SEO Intro

Registering with Naver Search Advisor, in order

If you have used Google Search Console, the shape is familiar. Registration, ownership verification and sitemap submission in order — with the points where it stalls.

Marketers 7 min read

SEO Practical

Why your name, address and phone must match everywhere

When the details on your map listing, your site and your social profiles differ slightly, they dilute each other. Tidying up is easy; hunting down scattered copies is…

Marketers 7 min read

SEO Practical

The both-engines checklist

Open one tool and you see half the picture. Here is the order for checking both, plus the items that only show up when you do.

Marketers 7 min read

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